Hi Everyone…I have to veer off of sharing more about me to talk about the market I did last weekend. It was well attended and there were A LOT OF VENDORS. I sold threes piece but I felt a little low after, because again I see how little art is appreciated. People love your work but.. ….mainly the ladies went after the jewellery and most don’t see or understand how valuable Art really is. The gentleman who bought my piece was an Art lover and understood this. Most don’t.
Its hard out there especially with the large number of artists in this country. How do you stand out and how do you get seen. How do you get customers to buy? I’m beginning to realise that the markets are not truly the way to be seen, I thought it was but it isn’t. Many people take my card but never call. It means you need to find a way to get the contact info on the persons who show interest then start to build a relationship with them and send them your work to build interest. People who know you buy from you not strangers.
No artist wants their work to pile up, unseen, unappreciated, unsold. So what do I do?
I want to sell my large pieces and I learned from my last Exhibition/Pop Up Shop that to be able to sell my large pieces, Upmarkets are not the way. So I am going the route of the Quarterly Exhibition. I am planning two or three next year and it will feature all of my pieces (yes I changed my mind on showing my large pieces only). I will invite guests formally to my opening and make it a special event. I want it to be different from the usual exhibition…but I can be lazy and I hate organising events so I just might hire someone to bring my ideas to life. Lets see how that goes…. : ) Ahhhhh. So I’ve said my piece and now I feel much better…..thanks for listening…or should I say reading my vent. I’ll check you guys next week or maybe I’ll complete my sharing about myself this week…who knows. Heres a pic from the market I attended this weekend. Hope you like it.
This is the hardest part of life as an Artist, it’s pricing your work and then having people act as if you piece is too expensive or not worth the price. Many don’t understand what your art means to you or how much work went into that piece of work. They are also buying your interlectual property and you dictate the price for this and never let anyone make you believe that it should be “CHEAPER” What you need to do is do your research and see what are the prices for similar pieces within your country. Compare and then work out how much your time is worth, the cost of the materials and the cost of framing etc.
There are different methods to price your art but as beginner this is what they say generally:
“So, if a piece took you 10 hours to make, you want to get $15 per hour, and the materials cost you $45, you could use $195 as your starting point (10 times 15, plus 45). Cost of materials would include your canvas, paper, paint, ink, and so forth.”
How Much to Charge for a Painting: Simple Formula
Multiply the painting’s width by its length to arrive at the total size, in square inches. Then multiply that number by a set dollar amount that’s appropriate for your reputation. Some currently use $6 per square inch for oil paintings. Then calculate your cost of canvas and framing, and then double that number.
How much do you Sell Prints?
For example, if your studio and rent together cost $1000 per month, and you plan on selling 10 prints per month, then you have $100 in costs for each print, before you ever count anything else. If you think you can sell 20 prints each month, then it’s only$50 per print.
This is a rather interesting way to price your prints but there are other methods, do your research and find a method that you are comfortable with. Check Pinterest, you will get many articles on how to price your art or your prints.
All the best and check my other posts…